From “Big Shot” Job to Big Purpose in corporate america Today, I am thrilled to share an incredible milestone in my professional journey: my promotion to Program Launch Manager at Evidence in Motion (EIM). This moment is deeply meaningful, as it reflects not only personal growth but also the support and culture of innovation that EIM embodies. When I joined EIM in August 2023, I was coming from a time of professional uncertainty, having been laid off from what I now consider my "big shot" job in Los Angeles. That role, while glamorous and rooted in the entertainment industry, left me feeling unfulfilled and undervalued. As a Black woman and a marketing professional, I often found myself questioning whether my contributions were truly seen. At EIM, however, everything changed. From the moment I began the interview process, I could tell this was a different kind of workplace. The discussions were meaningful, the team was welcoming, and for the first time, I felt my entrepreneurial efforts through Odd Media Solutions were not only acknowledged but celebrated. EIM valued my creativity, my ideas, and my ability to innovate. In my initial role as a strategist, I was tasked with launching a new Doctor of Occupational Therapy program in Southern California—a place I had just moved back to Kentucky from. It felt like a divine alignment. The work was challenging yet rewarding, and I was given the freedom to truly make an impact. Over time, I took on additional programs, managing marketing strategies for four different initiatives, each with its unique complexities and opportunities. This included developing organic social media campaigns, email marketing, event planning, assisting with creative asset production ad digital ads, and much more. Through it all, EIM has been the epitome of an exceptional workplace. From small but meaningful gestures like notes of appreciation from upper management to major accommodations like flexible work arrangements, the company has consistently shown that it values its employees. The marketing team, in particular, has been a source of inspiration. They are not just colleagues; they are collaborators who constantly push boundaries, innovate, and bring fresh ideas to the table. EIM’s commitment to fostering diversity and inclusion is another aspect that sets it apart. When I expressed the need for more representation in our team, they listened. This promotion, in many ways, feels like a testament to their willingness to invest in diverse voices and perspectives. As a Black woman, I understand the weight of this opportunity. According to recent studies, only 4.4% of black women work in management in the U.S. This stark underrepresentation underscores the importance of organizations like EIM, which are taking active steps to change the narrative. As Program Launch Manager, I am excited to focus on creating strategies for new program launches, ensuring our team is set up for success. This role challenges me to innovate and build from scratch—a challenge I embrace with gratitude and determination. I am inspired by trailblazing Black women like the members of the 6888th Central Postal Directory Battalion, NASA’s "Hidden Figures" mathematicians, and countless others who paved the way for us to break barriers in all fields. EIM’s leadership in healthcare marketing is unparalleled. Their human-centered approach, dedication to innovation, and commitment to equity make them a shining example of what corporate America can and should be. I am immensely proud to be part of this team and to contribute to work that not only transforms education but also makes a lasting impact on the communities we serve. Here’s to a bright start to 2025, continued growth, and making a difference—together. Cheers to EIM, my incredible colleagues, and to all of us striving for excellence in our fields. May we recognize our worth and run toward everything we are owed as heirs of Jesus Christ.

The Gospel of Jesus teaches values that often seem countercultural, like humility over pride, service over self-interest, and generosity over greed. Jesus described His Kingdom as "upside-down" because it flipped worldly priorities on their head. In a world focused on accumulating power and wealth, Jesus emphasized love, service, and community. When applied to entrepreneurship, these principles offer a powerful framework for creating businesses that serve others and make a meaningful impact. Understanding the Upside-Down Kingdom and Entrepreneurship In Jesus’ time, leaders were expected to dominate, but Jesus taught that the greatest leaders are servants. He said, “The Son of Man did not come to be served, but to serve” (Matthew 20:28). This concept can reshape how we view entrepreneurship. Instead of seeing business solely as a way to earn money or gain status, we can approach it as a way to serve people—customers, employees, and communities. Entrepreneurs have the unique ability to solve problems, meet needs, and improve lives. This aligns with the Gospel’s call to love your neighbor and use your talents for the greater good. For example, creating a business that provides clean water to underserved areas or mentoring aspiring entrepreneurs from marginalized backgrounds mirrors Jesus’ emphasis on lifting others up and restoring dignity. Entrepreneurship as a Modern Expression of Service Creating Solutions That Help Others: Entrepreneurs identify gaps or struggles people face and provide solutions. Whether it’s developing a product, offering a service, or starting a nonprofit, the goal is to create something that adds value to others' lives. This reflects Jesus' teachings on loving and caring for others. Providing Opportunities for Growth: Just as Jesus empowered His disciples to spread His message, entrepreneurs can empower their employees and communities. By offering jobs, mentorship, and education, businesses can become vehicles for transformation and hope, particularly in areas where opportunities are scarce. Reinvesting in Community: In the upside-down Kingdom, wealth isn’t hoarded; it’s shared. Entrepreneurs inspired by Jesus’ teachings can reinvest profits into their communities—supporting education, healthcare, or initiatives that uplift others. This shows that success isn't about personal gain but collective flourishing. Demonstrating Integrity and Love: Jesus modeled servant leadership, honesty, and compassion. Entrepreneurs who lead with integrity, prioritize fairness, and genuinely care for their teams and customers reflect this same ethic. This approach builds trust and creates businesses that leave a lasting, positive legacy. Purpose Beyond Profit Even for those unfamiliar with or uncertain about Jesus’ teachings, entrepreneurship offers a sense of purpose. When businesses are guided by a desire to serve and uplift others, they align with a universal human calling: to leave the world better than we found it. Whether your faith shapes this vision or you simply believe in the importance of community and care, entrepreneurship can be a profound way to make an impact. How This Serves Others and Honors God For those of faith, aligning your business with Jesus’ upside-down Kingdom turns your work into worship. It becomes a way to honor God by loving His people. For those without faith, this framework still provides a roadmap to create businesses rooted in empathy, service, and purpose. Either way, the result is the same: meaningful work that serves others and brings about positive change. By embracing the principles of humility, generosity, and servant leadership, entrepreneurship becomes not just a path to personal success but a calling to serve, uplift, and transform lives—just as Jesus taught.

Wealth is a key to security, opportunities, and access to political power. Yet, Black families in the U.S. possess 7-10x less wealth than their white counterparts, leaving them more vulnerable to economic crises. The COVID-19 pandemic made this disparity more apparent, as Black communities experienced higher mortality rates, job losses, and business failures. Over 40% of Black businesses have shuttered since the pandemic's start, contributing to employment challenges and the destabilization of Black communities. At Odd Media Solutions, we believe in turning this crisis into an opportunity for empowerment and transformation. As a digital marketing and social justice-driven agency, we are committed to building Black resilience by providing free and subsidized marketing solutions through the BLK Digital Network (BDN). By offering foundational support and high-quality content strategies, we help Black entrepreneurs grow their businesses and generate wealth. Systemic change begins with representation. We at Odd Media Solutions elevate Black voices, stories, and brands, helping them thrive in competitive markets. Our comprehensive services—content marketing, social media strategy, UX web design, and SEO—are intentionally crafted to connect Black-owned businesses with wider audiences, enabling them to create generational wealth and contribute to a more equitable economy. Our goal is clear: stimulate the Black economy by leveraging digital tools to amplify Black excellence. Through strategic partnerships and collaborations, we help our clients position themselves as thought leaders and grow their brands sustainably. Whether it's developing creative campaigns or executing long-term growth strategies, Odd Media Solutions stands alongside Black businesses to navigate and overcome the barriers that have historically limited their success. Join us in the fight to close the racial wealth gap. By partnering with Odd Media Solutions, you're not only investing in your business—you're contributing to a movement for social justice and economic empowerment. Together, we can create a future where Black communities, businesses, and individuals thrive.

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